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Lure Lore: AR-BE Reel Brake

L & S Bait Company: Opaque Eyes
In this episode of My Bait Shop Minutes we discuss the the L & S Bait Company and take a look at some of their Bass Master lures. We review the what painted or opaque eyes, as collectors call them, are and when they were transitioned out. We compare opaque to the new life-like eyes that appeared starting in 1950 and show you how to tell the difference. Check out the video below in this blog post by clicking "Read More" to continue.
Bomber Baits 101: Wood or Plastic
We have started a new section of My Bait Shop that we are calling My Bait Shop Minutes. These are going to be short video segments that will be a minute or minutes long and focus on one small item of a specific lure, lure company, or aspect of lure collecting. The first episode is a short video that examines how you can tell the difference a vintage wooden or plastic Bomber Bait. Check out the video below in this blog post by clicking "Read More" to continue.

Lure Lore: C.C. Roberts Mud Puppy

The C.C. Roberts Bait Company of Mosinee, Wisconsin, is the oldest continuous manufacturer of wood baits and is still making lures today. Maybe that is due in part to the fact that Roberts only made two lures for commercial use, the Mudpuppy and the Puppette. The Mudpuppy came in two lengths, 7" and 5-1/2". There are a fair amount of variations in the lengths of these lures due to the fact that in the early years, they were hand-carved.
The early versions of the Mudpuppy was cut down the middle, allowing the tail portion to rotate. Later versions were cut different, with the tail portion being only about 1/3 of the total length of the lure. Click "Read More" to continue.
Lure Lore: Vaughn's Lure
Vaughn's Lure
This wooden body lure was manufactured in the early 1940's by Vaughn's Tackle Company of Cheboygan, Michigan, and has a rotating head with three flutes of varying colors. The head rotates on a shaft which is screwed into the body. A small washer separates the rotating head and body. Click "Read More" to continue.
20 Vintage Heddon Fishing Lures Worth A Fortune

Lure Lore: Bear Creek Tweedler

Welcome Lure Lore to the My Bait Shop Family!
We couldn't be more excited to announce that we have just completed the transaction to add Lure Lore to the My Bait Shop family. Lure Lore (lurelore.com) has been around since 1997 and was one of the very first tackle collecting websites. It focused on providing in-depth lure specific historic information. In addition to their famous Lure Lore articles the website also includes a comprehensive Heddon color and numeric archive as well as a virtual treasure trove of additional historic information.
We are excited to be able to help preserve this history and carry it forward to the next generation of lure collectors. Over time you will see us update My Bait Shop with Lure Lore articles.....click "Read More" to continue
Happy Holidays and End of Year Wrap from John Holtz

Lure Mysteries Episode 5: "A Case of Musky Fever"

Lure Mysteries Episode 4: "A Modern Indent Should Hold the Clue"
For this episode of Lure Mysteries we are going in a little different direction. So far none of the previous lures have been identified and I am almost positive today's lures will be solved by someone out there fairly quick. Heck I might even remember the identity of these lures myself. I feel like the name is on the tip of my tongue but after several days, I give up so I present them to you....Click "Read More" to continue.
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